Is Your Digital Marketing Strategy Illegal Under the California Consumer Privacy Act (CCPA)?
The California Consumer Privacy Act (CCPA) is the first comprehensive data privacy law in the country. And mobile app companies, consumer-focused SaaS products, online bloggers, online stores and any other business using digital marketing or collecting consumer data online need to know whether this important law applies to them. With GDPR-like qualities, the CCPA was specifically designed to restrict the unfettered monetization of personal data without consumer consent. This